Be&Delicious history

How it all started

be&delicious is established in the summer of 2016.

I’m  Belgian. I’m living with my family abroad for many years. We lived so far in Prague, Czech Republic and now we are living for some years in beautiful Sofia, Bulgaria. The love of baking fresh Belgian waffles was the start of be&delicious.

I believe that you will fall in love with our artisanal baked Belgian waffles and other delicacies.

Our mission

I would like to share the most delicious sweets of Belgium with the whole world. Because we are so proud of them, we are convinced that everybody  should know our authentic Belgian specialities and taste them.

be:stands for Belgium, my country with a strong culinary reputation.

&: Belgium has a rich culture of eating (and drinking).

delicious: We offer high quality food with an excellent smell and taste.

The history of the Belgian waffle

There might not be so many things the general world population knows about tiny Belgium, but its famed waffles have made it across oceans and continents. Though most international replicas hardly come close to the real thing you’ll find on Brussels’ streets, when done well, the Belgian waffles are one of the most comforting foods around. We offer you a short history of our tiny country’s most savory treat.
The history of the Belgian waffle started in the Middle Ages as waffles. Initially, they were sold as unleavened crisp cakes baked in a wafer iron. In that period, they were made out of a mix of barley and oats. The waffle iron was made out of two metal plates that are connected by a hinge and an arm attached to a wooden handle. The waffle iron was put over a fire and flipped like a pancake to cook both sides of the waffle.
Waffle vendors were allowed to sell waffles outside of churches during special celebrations and on the feast days of saints. It is said in many history books that King Charles IX of France ruled that waffle vendors had to set up their stalls at least 4 meters from each other as eating waffles was so popular.
It’s good to realize that you are never simply eating a “Belgian Waffle”. Did you know that we have two different types of waffles?
You are either munching on a square a Brussels waffle – this is usually the one served abroad with all kinds of toppings – or a Liège waffle,
it’s oval-shaped cousin. While the Brussels waffle is completely rectangular with perfectly shaped square holes and an airy batter,
its Liège counterpart would be the more rebellious, alluring one of the two. Made with a kind of brioche dough and with caramelized sugar chunks inside, its gooey richness makes it so any other topping such as powdered sugar or whipped cream become completely unnecessary.
With this important distincion in mind, on to the Brussels waffle’s origins. The first written mention of the “Brussles Waffle” dated back from 1874 while the word “waffle” pops up in Brussels literature as early as 1604.


World fair waffles

Belgium truly became a place of blooming waffle industry in the early 19th century, with many Brussels families adding on a booth to their house or opening up a salon at the coast. And slowly, Belgium’s reputation as a home to waffle craft masters spread throughout the neighbouring countries. Intercontinental fame took a while longer but finally came it’s way when the Brussels waffle took a trip overseas for the 1964 World Fair in New York. Amazed by its light and fluffy qualities, the Americans were smitten. Even the Japanese followed suit when their 2005 Expo saw rows of people in line at the Belgian Pavilion for a taste of what’s widely recognized as the best waffle in the world.